Within a cash transfer program that benefits about 14 million households in Brazil, an effective communication between government and beneficiaries is one of the major challenges to avoid misinformation and ensure access to rights. That was the theme of the first presentation of “The Brazilian Experience on Social Protection Programs” webinar series, composed of four meetings organized by the Brazil Learning Initiative for a World without Poverty (WWP) in partnership with socialprotection.org, a knowledge sharing platform.
The webinar was held on July 12th, in English, and presented the communication management of the Bolsa Família Program.